Let’s be honest—branding is everything.
Your clients don’t just want their name on something—they want every touchpoint to feel like theirs. That includes the tiny things that often get overlooked… like review widgets. 👀
In the latest HighLevel town hall, Mario Aldayuz dropped an update that’s a game-changer for client branding: fully customizable floating review widgets and FOMO pop-ups.
If you’ve ever cringed at a widget that clashed with your client’s aesthetic (neon green on a luxury skincare brand? Yikes), this one’s for you.
What’s New?
You can now fine-tune the design of review widgets to match your client’s visual identity. We’re talking:
✅ Fonts
✅ Colors
✅ Shapes
✅ Placement
All inside the HighLevel ecosystem—no custom code, no third-party nonsense.
Whether you’re showing off Google reviews or creating urgency with social proof, now everything can stay on brand. And trust me, that’s not just a visual upgrade—it’s a conversion booster.
Real Talk: Why This Matters
Brand consistency = trust. And trust = 💰
When the widget blends seamlessly into a client’s site or funnel, it doesn’t feel like a third-party app slapped on the corner. It feels like part of the experience.
Plus, if you’re building white-labeled dashboards or full client portals, this is one more step in making it feel like you built everything from scratch—even if you didn’t. 😉
Smart Use Cases
Here are a few ways I’ve seen this work like magic:
🔥 Service businesses use FOMO pop-ups to show “3 people just booked!” and nudge conversions.
🧼 Luxury brands keep the aesthetic clean while still showcasing testimonials.
📈 Coaches and consultants use custom colors to match their funnel pages and boost trust.
And bonus: real-time review widgets make your funnels feel alive. Dynamic. Engaging. That little flicker of activity can be the nudge someone needs to say yes.
Pro Tip
Build a couple of “widget templates” that match your clients’ different visual identities—then just plug and play. You’ll save time, stay consistent, and look like a branding genius.
Cool Free Thing
Before you can help businesses with your service, you’ve got to build trust.
And the fastest way to do that? ⭐️ Testimonials.
So, in the spirit of free stuff, I want to give you the Testimonial Workflow my team uses at HL Pro Tools.
✅ Collect rave reviews without chasing people
✅ Polish them up to look amazing
✅ Plug them into your funnels, websites, and proposals—automatically
It’s simple, fast, and works like a charm.
Want More Stuff Like This?
We break down HighLevel updates and strategies all day over at 👉 hlprotools.com If you’re serious about scaling smarter, that’s where you want to be.
