Let’s talk about a wild little thing called automation.
Not the boring, set-it-and-forget-it kind. I’m talking about AI-powered workflows that write for you, respond for you, and scale your marketing like you cloned yourself (but smarter).
If you’re a HighLevel user and still doing everything manually — this one’s for you.
Meet GPT Actions: Your New Secret Weapon
So here’s what went down in a recent Zoom training session with Mario Aldayuz (Head of Partnerships and in-house genius at HL Pro Tools)…
We unpacked how GPT actions in HighLevel can completely change the game.
And no — you don’t need a tech background or a PhD in prompt engineering to use this.
👉 These AI actions can:
- Write custom emails based on user data
- Auto-generate SMS replies that sound like a human wrote them
- Create contextual responses that actually feel personalized (not “Hi {first.name}…” lazy stuff)
The result? Faster outreach, smarter engagement, and more time for you to focus on growth.
But Here’s the Catch (Because There’s Always One)
Look, I love automation. But let’s not pretend this is 100% free. Each GPT-powered action (email, text, etc.) comes with a small price tag — about $0.03 per action.
That sounds tiny, but if you’re scaling across hundreds (or thousands) of contacts, those pennies start adding up.
💡 Pro Tip: Start by testing small campaigns before going all-in. That way, you get to see what’s working and keep your budget in check.
Smart Tools = Smarter Workflows
Mario also dropped a gem about using tools like TextCortex to take things even further.
Here’s what that looks like:
- You can plug in your own knowledge base
- Ask questions or fetch info from the web
- Manage client-specific workflows all inside one tool
This is HUGE if you’re juggling multiple clients or just want your AI to stop guessing and actually know what it’s talking about.
👉 Bottom line: The more accurate and organized your data, the better your automation performs.
How to Start (Without Overwhelm)
You don’t need a 97-step blueprint. Here’s how I’d recommend jumping in:
✅ Pick one use case (e.g. onboarding emails, missed call texts)
✅ Set up a simple GPT action in HighLevel
✅ Watch what it does — tweak, test, repeat
✅ Then scale it once it’s doing what you want
Don’t try to automate everything at once. Start small, win fast.
Real Talk: AI Won’t Replace You, But It Will Outwork You
I’ll be honest: your competition is probably already using this.
If you’re still typing every client follow-up manually, it’s time to level up.
When used right, GPT actions in HighLevel can:
- Automate 80% of your client communication 💬
- Make you look 10x more responsive (without actually doing more)
- Let you finally work on your business instead of drowning in it
Sounds good? 👉 Then head over to hlprotools.com — we’ve got templates, trainings, and automations that’ll make your agency run smoother than ever.
Cool Free Thing: Get My Testimonial Workflow (for Free… for Now)
Before you can help businesses with your service, you need to build trust.
The fastest way to do that? ⭐️ Testimonials.
So, I’m giving you the exact workflow my team uses to:
- Ask for testimonials (without it being awkward)
- Edit them so they sound amazing
- Organize them in a way that makes you look like a pro
🎯 Plug-and-play. Zero setup headaches.
👉 Grab it here!