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HighLevel & WhatsApp + SMS Integration: Here’s What Most People Get Wrong

Let’s talk about something that’s tripping up a lot of HighLevel users right now: WhatsApp and SMS number integration.

Now, if you’ve been around the HighLevel block for a while, you know the platform’s a beast—in the best way. It can do so much, but with great power comes… yeah, you guessed it, some head-scratching setup moments.

And that’s exactly what we tackled during a recent HL Pro Tools live session hosted by Mario Aldayuz (Head of Partnerships at HL Pro Tools).

Here’s the breakdown of what you need to know, minus the tech jargon and support ticket ping-pong.

The WhatsApp + SMS 

A bunch of users have been hitting a wall when trying to transfer WhatsApp numbers or set up SMS messaging correctly.

And the root cause?

👉 Most of the time, it comes down to skipping or mismanaging the A2P registration process.
👉 OR… thinking you can just transfer a number and it’ll magically work again. Spoiler: it won’t.

Let me break it down…

🔧 What You Need to Know:

  • You can’t unbind WhatsApp numbers on your own. That power lives with the HighLevel support team. So if you’re moving a number from one subaccount to another, don’t waste hours trying to DIY it. Just contact support.
  • A2P registration is not optional if you want your SMS messages to actually send. If your messages are stuck or disappearing into the void, 9 times out of 10, it’s because this step got skipped or botched.
  • Do not try to bypass the system by creating a new number or subaccount thinking it’ll be faster. It won’t. It’ll cause more issues, and you’ll end up back at step one—with more gray hair.

If you’re running an agency or managing multiple clients inside HighLevel, here’s what I recommend (and what we do ourselves inside HL Pro Tools):

  1. Map out your comms channels BEFORE setup. Don’t wait until a client says, “Hey, our texts aren’t going out.” Be proactive.
  2. Treat A2P like a compliance tax. It’s a pain, but it’s required. Budget 3–5 days for approval and move on.
  3. Build your workflows with future scaling in mind. If you’re planning to run WhatsApp automations across multiple locations or brands, get the integrations right once, then clone. Don’t reinvent the wheel for every account.
  4. Use a dedicated support partner or snapshot that already has these integrations dialed in. (Shameless plug: HL Pro Tools snapshots have this baked in.)

Final Word: HighLevel’s Not Broken—You Just Need Better Instructions

HighLevel is a Ferrari. But if you don’t know how to drive a stick, you’ll stall out at every light and think something’s broken.

If you’re tired of stumbling your way through setup, let’s fix that.

We’re not just solving problems, we’re building systems, snapshots, and workflows that make it easier to win with HighLevel (and look like a genius to your clients in the process).

👉  Check out HL Pro Tools for expert guidance, compliance-ready templates, and the tools you need to stay ahead of the game.

Do you want the HighLevel fast-track?

We bundled all the goodness we created for ourselves over the past 18 months into a complete training to sell more & retain clients longer with HighLevel®.

About HL Pro Tools

HL Pro Tools is the only white label HighLevel® support with a money back guarantee to help your agency sell more & retain clients longer.

Do you want the HighLevel fast-track?

We bundled all the goodness we created for ourselves over the past 18 months into a complete training to sell more & retain clients longer with HighLevel®.