Keeping up with SaaS updates can feel like trying to sip from a firehose.
But when it comes to HighLevel, staying in the loop isn’t just about avoiding FOMO—it’s about staying ahead of the curve and giving your agency a real competitive edge.
I hopped on a Zoom session recently with Mario Aldayuz, Head of Partnerships over at HL Pro Tools (aka the guy who knows what’s coming before it drops).
We dug into some platform updates, fresh features, and real talk on where HighLevel is heading—and let me tell you, it’s exciting.
If you’re an agency owner, marketer, or SaaS builder using HighLevel (or thinking about it), here’s what you need to know—and more importantly—how to take action.
The “Why” Behind It All
HighLevel isn’t just adding features for fun—they’re building with purpose.
“We’re solving real problems here,” Mario said during the call.
“Every new feature is about making the platform more user-friendly and scalable for agencies of all sizes.”
So what’s new? And why should you care?
Big Takeaways from the Update Session
Here’s what stood out to me—and how it can actually move the needle for your biz:
⚙️ Efficiency-First Upgrades
HighLevel’s updates are zeroing in on saving you time and reducing friction in your workflows.
From smoother automations to more intuitive dashboards, you’ll spend less time clicking around and more time doing.
🛠️ Customizations That Actually Matter
No more one-size-fits-all. You can now fine-tune even more parts of the platform to match your offer, your audience, and your ops style.
Key highlight: Flexible billing models for app developers—this is a big win for folks monetizing their tools inside the ecosystem.
💬 Platform Communication That Scales
HighLevel is continuing to level up native comms tools—think enhanced WhatsApp flows, better calendar handling (collective bookings are 🔥), and more clarity around abandoned cart recovery.
Where HighLevel’s Headed (And Why You Should Be Pumped)
The future is all about scale without chaos. HighLevel’s pushing the platform toward smarter automation, deeper AI features, better team collaboration, and yes—more tools for agencies building SaaS on top of the system.
We’re talking affiliate systems, voice AI, and advanced analytics—all inside your favorite CRM. It’s not just a tool anymore. It’s a launchpad.
Final Thoughts (And a Shortcut)
If you’re serious about growing your agency or building your own SaaS inside HighLevel—you’ve got two options:
- Try to figure all of this out alone
- Or plug into a community and toolkit that does the heavy lifting for you
I’m biased, but I’d go with option 2 😎
👉 Visit hlprotools.com!
You’ll get the tools, templates, automations, training, and access to people like Mario (and me!) who eat this stuff for breakfast.
