Let’s be honest: most outreach feels like a chore. It’s either robotic, way too salesy, or so dry it could dehydrate a cactus. 🌵
But what if your outreach made people laugh? What if they actually wanted to engage with your funnel?
That’s exactly what we talked about on a Zoom call I had with Mario Aldayuz (Head of Partnerships at HL Pro Tools), plus a few sharp HighLevel users—Jared, Dan Doyle, and Thomas. The theme? Using creative AI to get more attention, more conversations, and more clients.
And spoiler: humor wins.
Meet Santa Bot (Yes, That’s a Real Thing)
So here’s the story…
Jared had this wild idea during the holidays to build a HighLevel-powered Santa Bot—a Voice AI that kids (and parents) could interact with. It was playful, memorable, and totally unexpected. But guess what? It generated leads. Real ones. Why?
Because people weren’t being pitched. They were just having fun—and HighLevel was the engine behind it all.
Mario took it even further. He’s like, “What if we made a dad joke bot? Or even a ‘your mama’ joke bot?” 😂
At first, I laughed. But then I thought… This is exactly how you make tech feel human. Fun + automation = unforgettable experience.
Why Humor Works in Outreach
People are bombarded with:
- “Quick question, [First Name]…”
- “Are you the right person for…”
- “Just following up again…”
Instead, give them something unexpected. Humor cuts through the noise. It builds curiosity.
And most importantly—it makes people feel good.
As Mario put it:
“Bring value first, and people will want to learn more from you—it makes selling a seamless process.”
Actionable Takeaways (Stuff You Can Steal Today)
Want to spice up your next campaign? Try this:
✅ Build a themed demo bot – Doesn’t have to be Santa. Try trivia, jokes, fortune-telling, or a mini game
✅ Inject personality into your automations – Use Voice AI to entertain, not just inform
✅ Test with warm leads first – Send a “want to try something fun?” email with a link to your bot
✅ Wrap it in a funnel – Collect lead info after they’ve had a good time (not before)
Think of it like hosting a party. Make people smile first. Then they’ll gladly hear your pitch.
It’s Not Just Funny. It’s Smart.
This isn’t just about jokes and bots. It’s about making your outreach feel human again—especially in a sea of AI-generated noise.
With HighLevel, you can build stuff that entertains and converts:
- Voice bots with personality
- Follow-ups that feel like convos
- Funnels that actually make people want to click around
And the best part? You can set it all up in a day with tools you already have.
Cool Free Thing: The Testimonial Workflow (aka Trust in a Box)
Before someone buys from you, they need to trust you. And the fastest way to earn trust? ⭐️ Testimonials.
So, here’s a freebie from me to you: My team’s Testimonial Workflow—a complete system for gathering, editing, and organizing testimonials without spending hours chasing people down.
Use it to build a wall of proof that does the selling for you.
Ready to Make HighLevel Fun (and Profitable)?
We’re all about using HighLevel in creative, client-getting ways. If you want access to the same tools, workflows, and wild ideas that we use at HL Pro Tools.
👉 Visit hlprotools.com and let’s build something unforgettable.
