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How to Slow Drip Existing HighLevel Leads into Campaigns

Matt @ HLPT
Matt @ HLPT
3 min read
How to Slow Drip Existing HighLevel Leads into Campaigns

Key Takeaways

  • Move Contact Data into Google Sheets
  • Create Zap to HighLevel
  • Drip HighLevel Leads In
  • Sit Back and Relax

Here’s the scenario: you crushed it on the Facebook campaign and got $0.62 leads into your HighLevel account. Only about 30% scheduled an appointment so you want to have a ringless voicemail (RVM) or phone call to go out to the other 70%. You know how to send a bulk request or send a campaign to all of your leads (or leads with a specific tag) at once but that would create a different headache. Your client would freak if they got 40 people calling them back at the same time so you need a way to add leads to a campaign in a delay – maybe a few every 5 minutes or something like that. The most flexible and automated way to do this is with a Zap to drip your leads into a HighLevel campaign. This is especially helpful for campaigns that involve calls, voicemail drops or a need to respond to texts in a manual manner. This can also be done for new that don’t pre-exist in HighLevel.

What you will need

  • Zapier Account
  • High Level Account
  • Google Account

Move Contact Data into Google Sheets

The entire automation will fire off of new rows being added to a Google Sheet. Before we create that Zap automation, let’s create the Google Sheet and get our lead data into the right spot

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Create Zap to HighLevel

  • You will be copying and pasting lead information and drip times into the Drip Campaign Tab to fire this Zap. 
    • First Step – New or Updated Row in Google Sheets 
      • Select your Google Sheet
      • Select Drip Campaign Tab
      • Select Drip Time Column
  • Second Step – Create ‘Delay Until’ based on the time in the ‘Drip Time’ column
  • Third Step – Add Lead to Campaign in HighLevel
    • Select appropriate campaign
    • Include email address to ensure contact does not become a duplicate contact (see step 3 in above GIF)

Grab Zap Here: https://zapier.com/shared/0323399b98a36a7baee7b6f047d32fe86dee2882 

Drip HighLevel Leads In

  • In the existing leads tab, ensure that your columns are in order (First Name, Last Name, Email, Drip Time) 
  • In the same tab, add the appropriate time and date that you want the lead to enter the campaign (format: DD/MM/YYY 00:00:00) to Drip Time column 
  • Copy and paste leads into Drip Campaign tab to fire the Zap you created 
  • It is recommended that you paste 5-8 at a time to ensure Zapier does not miss any new rows

Sit Back and Relax

Your leads will automatically be dripped into the campaign at the desired times.

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Matt @ HLPT

Matt @ HLPT

Founder, HL Pro Tools

Matt and his team of 250+ are known for making it easy to win with GoHighLevel. They bundle tools, trainings and team time for a complete solution. You can use them for all your HighLevel needs from white label support to done-for-you fractional marketing services.